Your New Client’s Google Ads Account Has One Campaign With One Ad Group That Contains A List Of Hundreds Of Keywords. Which Best Practice Should You Follow When Re–Organizing This Client’s Keywords?

• Remove half of the keywords from the ad group
• Create new ad groups with related keywords grouped together
• Create new ad groups with several keyword match types
• Create one ad group for every five keywords

The correct answer is:

• Create new ad groups with related keywords grouped together

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Sources: Google Ads Fundamentals Course

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