If a customer wants to buy a new car, what activity might suggest that they’re in the awareness phase of the car-buying process?

  • If they call to ask about a test-drive
  • If they fill out an email subscription form
  • If they recommend the car on social media
  • If they view an online advertisement for a car

The correct answer is:

  • If they view an online advertisement for a car

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Sources: Google Ads Measurement Certification Assessment Course

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