An advertiser has seen a lot of success with Google Search, and they’d like to increase their reach by creating a Display campaign. They’d like the setup to be as effortless as possible. What kind of targeting should they use in their Display campaign?
- Manually selected targeting
- Optimized targeting
- No targeting
- Optimized targeting and manually selected targeting
The correct answer is:
- Optimized targeting
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Sources: Google Ads Display Certification Course
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