When you’ve enabled Ads Personalization for your property, but want specific events excluded, what happens with the data for those excluded events

  • That data will only be available in the Reports and Explore sections
  • That data will only be used for audiences in Google Ads
  • That data will only be used for measurement purposes
  • That data will only be available in the Advertising section

The correct answer is:

  • That data will only be used for measurement purposes

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Sources: Google Analytics Certification Assessment Course

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