In What Order Should The Steps To Conduct A Marketing Experiment Be Completed?

Make a hypothesis, collect research, choose measurement metrics, create and execute the experiment, analyze the results
Choose measurement metrics, collect research, make a hypothesis, create and execute the experiment, analyze the results
Analyze the results, make a hypothesis, choose measurement metrics, create and execute the experiment, collect research
Collect research, choose measurement metrics, make a hypothesis, analyze the results, create and execute the experiment

The correct answer is:

Make a hypothesis, collect research, choose measurement metrics, create and execute the experiment, analyze the results

Sources: HubSpot Digital Advertising Certification Course

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