Which two statements are true about the use of targeting options to optimize a Google Ads campaign? (Choose two.)
- Device targeting allows you to reach customers on any device: desktops, tablets, and smartphones.
- Occupancy targeting allows advertisers to serve ads to households with a specific number of occupants.
- Location targeting allows ads to be served in the specific geographic locations you choose.
- Employment targeting allows you to serve ads only to people who work in a specific field.
The correct answer is:
- Device targeting allows you to reach customers on any device: desktops, tablets, and smartphones.
- Location targeting allows ads to be served in the specific geographic locations you choose.
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Sources: Google Ads Display Certification Course
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