Which Strategy Do Modern Companies (Especially Startups) Choose To Get Their Product Seen?

• Choose the digital media channel that seems to be the most popular at the time and focus on one channel
• Invest the majority of their money in traditional marketing channels like television, radio, magazines, etc.
• Bet on digital marketing and create stories that will help potential customers with their purchasing decision and be heard throughout the buyer’s journey

The correct answer is:

• Bet on digital marketing and create stories that will help potential customers with their purchasing decision and be heard throughout the buyer’s journey

Sources: SEMrush SMM Fundamentals Certification Course

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