Which method should you use to implement and test broad match successfully on broad match campaigns to help analyze conversion data?

  • You can use the Conversion Tracking feature in Google Ads to track the number of conversions that are generated by your broad match keywords.
  • You can use the Keyword Match Types feature in Google Ads to see how your broad match keywords are being matched.
  • You can use the Keyword Planner to find new keywords that are relevant to your business and your target audience.
  • You can implement broad match keywords by setting up a One-Click Experiment Apply. This creates an experiment automatically, following all experiment best practices.

The correct answer is:

  • You can implement broad match keywords by setting up a One-Click Experiment Apply. This creates an experiment automatically, following all experiment best practices.

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Sources: Google Ads Search Certification Course

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