What does layering an Affinity audience with a broad keyword targeting campaign help you do?
- Reach people based on specific demographics such as marital and education status
- Reach people who have been identified as being in the mindset to buy
- Ensure your ads are only seen by people who have demonstrated a qualified interest in your service and/or product(s)
- Find new customers that share the behaviors and characteristics of your marketing audience segments
The correct answer is:
- Ensure your ads are only seen by people who have demonstrated a qualified interest in your service and/or product(s)
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Sources: Google Ads Search Certification Course
To see all the questions and correct answers of the Google Ads Search Certification Exam, Click Here – Google Ads Search Certification Answers.