True Or False? If Your Marketing Tests Have Over A 50% Failure Rate, Then You’ve Done Something Wrong.
- True, the majority of your tests should be successful.
- True, you should never have over a 50% failure rate with your tests.
- False, the purpose of a test is to prove or disprove your hypothesis.
- False, you need to perform enough tests that more than 50% fail.
The correct answer is:
- False, the purpose of a test is to prove or disprove your hypothesis.
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Sources: HubSpot Content Marketing Course
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