Targeting by topic is a good strategy if your client wants to:
- drive sales on his website
- actively manage his budget because he has strict cost–per–acquisition goals
- control where his ads appear on the Display Network
- reach a specific audience
The correct answer is:
- control where his ads appear on the Display Network
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Sources: Google Ads Display Certification Course
To see all the questions and correct answers of the Google Ads Display Certification Exam, Click Here – Google Ads Display Certification Answers.