Karen has opened a new business and is using Google Display Ads to build awareness of her new products. How does Google Display Ads targeting help Karen reach her marketing objective?

  • By tracking website traffic, improving customer service, and driving longer customer interactions.
  • By getting her ad to the people she selects, based on automated marketing objective tracking.
  • By building a social following, improving customer engagement, and driving larger transactions.
  • By getting her ad in front of the right people, in the right place, at the right time.

The correct answer is:

  • By getting her ad in front of the right people, in the right place, at the right time.

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Sources: Google Ads Display Certification Course

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