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MS Erskine is explaining to her colleagues how easy it is to install add-ons, including adding a Thesaurus. What should she explain to her colleagues?
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Google Ads Measurement Certification

How might experimentation be credited with contributing to a best-in-class measurement approach?

December 10, 2023 Jane Hanson

It can help assign credit across touchpoints.
It can be a way to validate and test insights.
It can assist in the collection of multiple data points.
It can be used to drive a macro budget strategy.

The correct answer is:

It can be a way to validate and test insights.

CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)

Sources: Google Ads Measurement Certification Assessment Course

To see all the questions and correct answers of the Google Ads Measurement Certification Assessment Exam, Click Here – Google Ads Measurement Certification Assessment Answers

← Target ROAS bidding can correctly be described in which of the following ways?
If you want event-based data as opposed to session-based data, what platform would you use? →

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