If The Open Rate Of Your Emails Seems Low, Which Of The Following Could Help You Fix That?
Redesign your website Change the colour of the buttons inside your email Send your emails to more contacts Adjust the
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Which Of These Is A Good Practice To Keep In Mind When Sending Emails To Your Contacts?
Run an A/B test on your subject line to determine which one works best Send the same generic and simple
Read moreWhich Of The Following Is A Common Feature Of Email Marketing Platforms?
Personalised, custom templates A free list of email addresses you can target A feature allowing users to unsubscribe from your
Read moreWhich Of The Following Will You Need To Start An Email Marketing Programme?
A collection of email templates A ‘Contact Us’ form A way to collect people’s email addresses A set budget The
Read moreWhich Of The Following Metrics Could Help You Understand Which Blog Post Is Resonating The Most With Your Audience?
Session duration Page views Referral traffic Unique page views The correct answer is: Session duration CLICK HERE TO DOWNLOAD FULL
Read moreWhat Are ‘Highlighting Key Dates’ And ‘Considering Multiple Channels’ Best Practices Of?
Creating a content calendar Designing illustrations to support content Segmenting your audience Identifying social media influencers The correct answer is:
Read moreWhich Of The Following Best Describes Why Approaches To Writing Need To Be Adapted For Online Content?
Online readers have a reduced attention span, due to being flooded with information Certain blogging platforms have a limit on
Read moreFill In The Blank: When Describing The Purpose Of Content, What Is Missing? ‘To Entertain, To Inspire, To _______ And To Convince’.
Humour Please Surprise Educate The correct answer is: Educate CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) Sources:
Read moreWhat Does The Following Definition Describe? ‘The Division Of An Audience Into Groups Of Who They Are And What They Like, With A Goal Of Identifying A Group Most Interested In Your Product/Service.’
Marketing channels Demographics Audience segmentation Group dynamics The correct answer is: Audience segmentation CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS
Read moreWhich Of The Following Is An Accurate Definition Of What A Content Marketing Campaign Involves?
Creating and posting content ad-hoc when you have the time The creation of time-sensitive content that can be published through various channels Regularly emailing
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