After running a Google Search Ads campaign for several months, Meredith notices sales of her advertised products are starting to lag. She checks her Google Ads Recommendations page and notices that her campaign’s optimization score is 22%. What does this score tell Meredith about her Google Search Ads campaign?

The campaign’s budget needs a 22% raise to be fully optimized. 22% of the revenue she allocates to her campaign

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Karen has evaluated her Google Search Ads campaign’s optimization score after noticing that the campaign’s performance had slipped. The score is much lower than it was a month ago. She applies an optimization recommendation that surfaces in the Recommendations page. What will happen to her campaign’s optimization score?

The score will decrease upon accepting the recommendation. The score might increase or decrease depending on the recommendation. The score

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Michelle recently launched a new product called **Wonder Boots**. The brand has already become well-known in her industry. She wants to attract more traffic via Google Ads but only for searches that are solely for her product name (**Wonder Boots**). Which keyword match type should Michelle use to attract traffic strictly for searches for the **Wonder Boots** product name?

Phrase match Broad-match modifier Exact match Broad match The correct answer is: Exact match CLICK HERE TO DOWNLOAD FULL EXAM

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