Optimization Score is made up of over 50 recommendations to optimize Search campaigns.
True False The correct answer is: True CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) Sources: Google Ads
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Barbara’s boss has asked her to use Google Ads to reach as many users searching as possible for terms around the services their business offers. Which keyword match type would help Barbara reach the most search queries that potential clients are using?
Exact Broad Broad-match modifier Phrase The correct answer is: Broad CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)
Read moreCharlie is working to improve the quality score of a Google Search ad by improving his expected click-through rate (eCTR). Which of the following actions might improve Charlie’s eCTR?
Including keywords in his ad text Decreasing the bid for the ad Improving the speed of his website Cloning the
Read moreLayla is learning about the benefits of using search ad extensions and has come to know that they can help to increase user engagement. What are two other benefits that search ad extensions can contribute to performance? (Choose two.)
Dynamic video insertion More qualified leads Faster loading landing pages Better ad quality Attractive video assets The correct answer is:
Read moreTo earn user clicks, Ginger should focus on creating an ad that _____. (Choose two.)
has a larger font size includes at least two different colors has a relevant headline includes a current promotion is
Read moreTim is looking to buy a new skateboard. He goes to Google Search to research and purchase the best skateboard he can find. Organize the following steps in the logical order to describe how Tim’s interaction with Google Search Ads would occur from start to finish.
Tim searches for “best skateboards”. Tim scans the search results. Tim launches a Google Search ad. Tim browses different skateboards
Read moreWhich attributes describe a good landing page experience?
Easy to navigate High amount of user traffic Relevant and original content Transparency about your business The correct answer is:
Read moreWhich of the following can be customized with audience signals to make Search campaigns more efficient?
Headline length Keywords Networks All of the above The correct answer is: Keywords CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS
Read moreIf an advertiser doesn’t want to add remarketing tags to a webs/ite, why would Customer Match be a good fit for them?
Customer Match allows you to reach people who have been to your website Customer Match allows you to reach people
Read moreTrue or false? Affinity Audiences allows advertisers to reach people who’re actively researching and intending to buy the products or services they offer.
True False The correct answer is: False CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) Sources: Google Ads
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