Google Ads Display Certification Answers Archives

Google Ads Display Certification Answers

Steve wants to use Google Display Ads to reach new customers who are looking to purchase products similar to his. Which audience type should Steve try to reach to meet his marketing goal?

October 6, 2023 Jane Hanson

In-Market audiences Demographic targeting Custom Affinity audiences Similar Audiences The correct answer is: In-Market audiences CLICK HERE TO DOWNLOAD FULL

Google Ads Display Certification Answers

Siona needs to make sure her ads are getting a minimum number of impressions on the top of the page. What type of automated bidding strategy is Siona using?

October 6, 2023 Jane Hanson

Maximize clicks Target impression share Target return on ad spend (tROAS) Target cost-per-acquisition (tCPA) The correct answer is: Target impression

Google Ads Display Certification Answers

Siona needs to make sure her ads are getting a minimum number of impressions on the top of the page. Which type of automated bidding strategy is Siona using?

October 6, 2023 Jane Hanson

Target impression share Target return on ad spend (Target ROAS) Target cost-per-acquisition (tCPA) Maximize clicks The correct answer is: Target

Google Ads Display Certification Answers

Simon’s using a Google Smart Display campaign to build out his ads. What benefit do Google Smart Display campaigns give Simon?

October 6, 2023 Jane Hanson

His ads are automatically generated from Google’s content providers, matching his website’s data feeds to the most relevant images and

Google Ads Display Certification Answers

Sierra owns a small business and handles many responsibilities, from logistics to marketing. She’s seen a lot of success with Google Search (hundreds of conversions a month) and would like to increase her reach by creating a Display campaign. But she’d like it to be as effortless as possible. What type of Display campaign should she run?

October 6, 2023 Jane Hanson

A Smart Display campaign A Dynamic remarketing campaign A Standard Display campaign A Standard remarketing campaign The correct answer is:

Google Ads Display Certification Answers

Samira recently opened an online potted plant store and needs to promote it. She has chosen Google Ads because it offers advertisers different campaign types that determine where ads will appear and in what format they will display when viewed. What Google campaign type will help her reach her most valuable audiences?

October 6, 2023 Jane Hanson

App campaigns, which can increase engagement, app installs, and even in-app actions, such as ordering her products. Television campaigns, which

Google Ads Display Certification Answers

Robert manages a website that sells sporting goods. He wants his products to be featured in various online sporting publications while potential customers are researching and comparing different football brands online. Which option will help Robert influence customer consideration?

October 6, 2023 Jane Hanson

Affinity Audiences In-Market audiences Custom Affinity audiences Demographic retargeting The correct answer is: In-Market audiences CLICK HERE TO DOWNLOAD FULL

Google Ads Display Certification Answers

Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task. What are two advantages Performance Planner offers Rebecca? (Choose two.)

October 6, 2023October 6, 2023 Jane Hanson

Performance Planner leverages machine learning for forecasting. Performance Planner forecasting is powered by billions of Google searches conducted each week.

Google Ads Display Certification Answers

Rashid wants to raise awareness of his brand and build campaigns focused on branded terms. He does not have much time to devote to daily bid management, so he decided to use automated bidding to lighten his workload. Which automated bidding strategy should Rashid consider using?

October 6, 2023 Jane Hanson

Maximize conversions Target return on ad spend (Target ROAS) Enhanced cost-per-click (eCPC) Target impression share The correct answer is: Target

Google Ads Display Certification Answers

Quinn recently launched a Display campaign for his women’s clothing store. Since the launch, his website traffic has increased, but sales have remained flat. Which story shows Quinn using remarketing to drive action

October 6, 2023 Jane Hanson

Quinn remarkets using his original business objectives and campaigns, with new users from an uploaded compatible list. By leveraging existing