What two things are types of value-based Smart Bidding strategies?
Target impression share Manual CPC Maximize conversion value with target ROAS Maximize conversion value The correct answer is: Maximize conversion
Read moreAuthor: Jane Hanson
Which searches can an ad show for broad match keyword “car window repair?”
automobile glass replacement second-hand cars for sale cars for sale replace car window The correct answer is: automobile glass replacement
Read moreClara is an advertising director who’s tasked with optimizing her company’s Google Search campaign. How can Clara use the optimization score to benefit her campaign?
To judge the popularity of her website compared to others To identify opportunities to improve campaign performance To compare the
Read moreAfter implementing Smart Bidding and broad match, what are three campaign best practices you should follow?
Use responsive search ads Use contextual signals Use cross-device reporting Monitor Quality Score. Be mindful of negative keyword targeting. The
Read moreWhat are two ways that Performance Planner can help reveal the possibilities across all your Google Ads campaigns? (Choose two.)
Distribution Validation Simulation Instrumentation Differentiation The correct answer is: Validation Simulation CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF
Read moreWhat’s one way Google AI helps marketers connect with potential customers?
Google AI understands nuance in human language and connects marketers with people searching for what they offer. Google AI defines
Read moreJacob’s physical toy store relies on offline metrics, such as store visits and in-store sales. He’s heard that specialized campaign types can help him meet these kinds of goals. Which campaign type can help Jacob achieve his offline business objectives?
Display Video Local Discovery The correct answer is: Local CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT) Sources:
Read moreYou want to increase the relevance of a Google Search Ad so it’s more meaningful to potential customers and provides value-added information to their searches. What two actions might improve the relevance of your ad? (Choose two.)
Changing the ad’s call-to-action statement. Posting transparency statements on the website. Selecting only relevant languages in campaign setup. Selecting distinct
Read moreWhat two keywordless campaign types can marketers utilize if their goal is to drive incremental reach?
Performance Max can help achieve this goal. Responsive search ads can help achieve this goal. Expanded text ads can help
Read moreWhich of the following are three benefits of opting-in for the automatic applying of recommendations?
You’ll see better campaign performance You’ll be able to opt in without a budget increase You’ll be implementing best practices
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