All of the following are examples of on-page SEO best practices to consider when optimizing your pillar page EXCEPT:
- The core topic is featured in the URL
- The core topic is featured in the H1
- The core topic is featured in a video at the top of the page
- The core topic is featured in the image alt text
The correct answer is:
- The core topic is featured in a video at the top of the page
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Sources: HubSpot Marketing Software
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HubSpot Marketing Software Certification Exam Answers