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Google Ads Measurement Certification 

After setting up conversion tracking, you want to add a column for conversion value per cost. How would that be calculated?

Jane Hanson
  • It would be calculated by dividing the total conversion value by the total cost of all ad interactions.
  • It would be calculated by dividing the total conversion value by the number in the conversions column.
  • It would be calculated by dividing the total cost by the number in the conversions column.
  • It would be calculated by dividing the number in the conversions column by the total eligible interactions.

The correct answer is:

  • It would be calculated by dividing the total conversion value by the total cost of all ad interactions.

CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)

Sources: Google Ads Measurement Certification Assessment Course

To see all the questions and correct answers of the Google Ads Measurement Certification Assessment Exam, Click Here – Google Ads Measurement Certification Assessment Answers

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