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Google Ads Measurement Certification 

A marketer wants to know how often, on average, an interaction leads to a conversion. What metric should the marketer use to get that information?

Jane Hanson
  • The marketer should use conversion value-per-click.
  • The marketer should use conversion rate.
  • The marketer should use conversion value-per-cost.
  • The marketer should use cost-per-conversion.

The correct answer is:

  • The marketer should use conversion rate.

CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)

Sources: Google Ads Measurement Certification Assessment Course

To see all the questions and correct answers of the Google Ads Measurement Certification Assessment Exam, Click Here – Google Ads Measurement Certification Assessment Answers

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