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MS Erskine is explaining to her colleagues how easy it is to install add-ons, including adding a Thesaurus. What should she explain to her colleagues?
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Google Ads Measurement Certification

What method can be used to analyze the return on investment (ROI) for media, apart from attribution?

December 9, 2023 Jane Hanson

Conversion lift can be used.
Viewable CPM can be used.
Smart Bidding can be used.
Marketing mix model can be used.

The correct answer is:

Marketing mix model can be used.

CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)

Sources: Google Ads Measurement Certification Assessment Course

To see all the questions and correct answers of the Google Ads Measurement Certification Assessment Exam, Click Here – Google Ads Measurement Certification Assessment Answers

← Which of the following can be used to describe enhanced conversions for leads?
In what way does Google’s phone call conversion tracking feature track calls to an advertiser’s account? →

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