If you want to know the duration between a user’s first exposure and their subsequent conversion, what report do you need?

• You need the navigation report.
• You need the seasonality report.
• You need the time lag report.
• You need the change history report.

The correct answer is:

• You need the time lag report.

CLICK HERE TO DOWNLOAD FULL EXAM ANSWERS SHEET (PDF FORMAT)

Sources: Google Ads Measurement Certification Assessment Course

To see all the questions and correct answers of the Google Ads Measurement Certification Assessment Exam, Click Here – Google Ads Measurement Certification Assessment Answers